New 2013 Dodge Ram 1500, represents the entry of this model in the ultra competitive market of ultra light truck. The new 2013 Dodge Ram 1500 will offer the most fuel-efficient model in its class, and more available functional, innovative and interactive technologies than the competition. The new 2013 Dodge Ram 1500 continues to maintain its ruggedly handsome appearance with all-new interior and exterior design aesthetics, improved aerodynamics and all-new, segment-leading technology — and every Ram 1500 truck benefits from new content specifically designed to match each model’s unique style.
Four new grille designs are available on the 2013 Dodge Ram 1500. ST, SLT and R/T have a new molded-in Black “Hex-Link” design. Big Horn and Sport both receive a “Billet-Perf” texture available in two different finishes specific to their model. The Laramie model features the “Hex-Perf” texture in Chrome and Laramie Longhorn offers an upscale “Wave-Mesh” texture.
The new front bumper design supports the saddled Ram grille theme with new vertically oriented fog lamps for improved light spread, distance and brightness. Larger openings around the front tow hooks (four-wheel-drive models) allow for easy access to the hooks. The bumper is available in four different finishes specific to each model – satin black, body-colored, two-tone accent or chrome.
An all-new premium taillamp is standard on Sport (with unique Black finish) and Laramie Longhorn, optional on Laramie. The stop/tail/turn functions consist of 15 red LEDs with three red LEDs for the side marker. A frosted inner lens creates visual entertainment and softens the glow of the LEDs.
For 2013, new features and technologies create an opportunity for a redesigned interior with material upgrades, improved fit and finish, all-new interior themes with different colors and materials, all-new HVAC controls and new multi-media systems.
Rear occupants can enjoy the same quality, fit and finish as the driver. With points of contact a priority, new premium materials, colors and designs are now on all four doors. Soft-touch materials enhance armrests and upper bolsters with expanded use of premium surfaces. ST is available in Black/Diesel interior trim. SLT is available in Canyon Brown/Light Frost or Black/Diesel and the Sport model features all-Black materials. Stepping up to Laramie, customers can choose from all Black or Canyon Brown/Light Frost. Laramie Longhorn has new Cattle Tan/Black or Canyon Brown/Light Frost options.
The 2013 Dodge Ram 1500 features the next generation 8.4-inch Uconnect® system with background screens tailor-made to specific Ram models and themes. To make room for the new big screen, the center stack is upgraded with matching materials found throughout the interior. Lastly, new for 2013, all Ram 1500 models feature Sapphire Blue LED lighting on switches and the rear view mirror. Sport, Laramie and Longhorn are adorned with white LED lighting for dome, map and foot wells. All Laramie and Longhorn models feature additional Sapphire Blue ambient lighting throughout the interior, an enhancement for premium trim levels.
Major changes under the hood of the new 2013 Dodge Ram 1500 will help deliver best-in-class fuel economy and substantial increases in power and performance with the Chrysler Group’s award-winning Pentastar 3.6-liter V-6 engine coupled with the first use of an eight-speed TorqueFlite 8 transmission in a pickup truck.
The 5.7-liter HEMI® also will benefit with the first use of an eight-speed automatic transmission. The new, TorqueFlite 8 is available with the V-8 engine and features a higher capacity torque converter and is scheduled for availability in late 2012.
Coupled with the debut of an eight-speed transmission, select Ram 1500 models will offer a new stop-start feature that automatically shuts the engine off when the truck comes to a complete stop, conserving fuel. The engine restarts when driving is resumed.
With best-in-class standard horsepower rated at 305 at 6,400 rpm and torque of 269 lb.-ft. at 4,175 rpm, the 2013 Ram 1500 goes from zero to 60mph, three seconds faster than the previous V-6 powertrain. The new Ram 1500 becomes the latest vehicle to benefit from the advanced technology Pentastar engine.
Long associated with power, enhanced fuel efficiency also is provided with the legendary HEMI® through the use of variable-valve timing (VVT) and cylinder shut-off technology. The 2013 Ram 1500 is the first vehicle to combine the new eight-speed automatic and the HEMI V-8 engine (late availability).
With 395 horsepower at 5,600 rpm and 407 lb.-ft. of torque at 3,950 rpm, the 5.7-liter HEMI V-8 delivers performance and best-in-class towing and payload — 11,500 pounds and 3,125 pounds, respectively with the Ram 1500 Tradesman Heavy Duty. Equipped with VVT, the engine is designed to deliver power across a wide torque band.
Fuel enhancing features with the HEMI include cylinder shut-off technology, which deactivates four cylinders of the engine during light acceleration or cruising situations on the highway when full V-8 power is not needed. Depending on the driving, cylinder shutoff can increase fuel economy from 5 to 20 percent. Transparent to the driver, the system operates between 1,000 and 3,000 rpm and provides V-8 power for acceleration and heavy loads and four-cylinder operation when the torque requirement is less than the maximum available from four cylinders, saving fuel.
The new, 8HP45 eight-speed automatic transmission is the new standard transmission for Dodge Ram 1500 with V-6. For HEMI® V-8 – equipped Ram 1500 models, the higher torque capacity version 8HP70 will be available in the first quarter of 2013.
Owners will appreciate an innovative rotary e-shift dial for trucks equipped with the new TorqueFlite 8-speed transmission that replaces both column and floor shifters. The exclusive rotary e-shift enables intuitive operation with a direct and confident feel, even with gloves on. The convenient, dash-mounted, easy-to-understand and operate system provides total control of the sophisticated eight-speed transmission and is Ram Truck’s innovative approach to electronic shifters, already used in Class 6-8 trucks. This new design allows quick blind-shift transitions from “Reverse” to “Drive” when towing or navigating out of mud, snow or busy parking lots and crowded worksites. The new rotary e-shift dial also yields space for more functional and usable storage in the console.
Best-in-class ride and handling get even better. The 2013 Dodg Ram 1500 is now available with an all-new air suspension system for optimum ride and aerodynamic performance. Another benefit to the new air suspension is the load-leveling capability, which automatically detects load on the suspension from a trailer or payload. The air pressure increases until the vehicle reaches normal ride height, leveling the truck and improving the loaded ride.
The new air suspension system features five height settings that operate automatically or may be controlled manually via console or key fob controls:
Normal Ride Height (NRH): 8.7 inches of clearance (measured from the base of the door sill) is the default, load-leveled ride height
Aero Mode: Lowers the vehicle 1.1 inches from NRH. Aero Mode improves fuel efficiency by up to one percent and is activated by vehicle speed, adjusting for optimal performance and fuel economy
Off-road 1: Lifts the vehicle 1.2 inches from NRH for added height in clearing obstacles
Off-road 2: Delivers more off-road capability, increasing ground clearance by 2 inches over NRH
Park Mode: Lowers the vehicle 2 inches from NRH for easy entry/exit and cargo loading
The new air suspension system adds up to 4 inches of lift span, offering best-in-class step-in height of 21 inches, best-in-class ground clearance of 10.7 inches, best-in-class departure angle of 27.8 degrees, and best-in-class breakover angle of 24.2 degrees supported by four-corner air springs that provide a cushioned, premium ride.
The air suspension system also allows for different spring rates depending on the ride height. In Off-road 2, the rate is firmer when compared to Normal Ride Height, improving the ability of the suspension to soak up obstacles. In Aero mode, the rate is softened to improve ride on highways.
On the safety and security front, the Ram 1500 offers more than 45 active and passive safety and security features, including standard front air bags, front and rear side-curtain air bags and seat-mounted side pelvic-thorax air bags with Enhanced Accident Response System, knee bolsters, seat-belt pretensioners, BeltAlert® system and available adjustable pedals, ParkSense® rear park assist and ParkView® rear back-up camera. The 2013 Ram 1500 also includes standard electronic stability control, hosting a number of technologies including all-speed traction control, trailer-sway control, Hill-start Assist and anti-lock brake system (ABS).
The new 2013 Doge Ram 1500 now features available Keyless Enter ‘n Go technology, which allows the doors to be unlocked and the vehicle ignition to be started without having to touch the key fob. Also new for 2013, remote central locking includes the RamBox® cargo management system and tailgate powerlocks, creating a convenient solution for locking down the truck with the push of a button.
An available remote start feature allows a driver to start their vehicle from up to 300 feet away. Door controls, illuminated entry, engine immobilizer and panic alert are standard features with the Keyless Enter ‘n Go system. Auto rain-sensing wipers and SmartBeam® also find their way into the feature availability list, adding to a truckload of content offered in the new 2013 Ram 1500.
When it comes to safety and security, the 2013 Dodge Ram 1500 employs a two-fold approach. The first includes passive features such as pretensioning seat belt retractors and supplemental side-curtain air bags. The second is comprised of accident-avoidance features including responsive steering, braking, handling and ESC.
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